How to read a WorthCheck report

A WorthCheck report is a stack of estimates, not a bank statement. Read the rank first, then traffic, then money, then the range.

1. Rank badge

If it says Tranco and a number, that rank is live public data. Lower is bigger. If it says “Not in Tranco”, the domain has no public traffic data, so the report shows $0.00 instead of a modelled guess.

2. The four top cards

• Worth — 6x yearly ad revenue. A sale-value sketch.
• Daily visitors — modelled unique users from rank.
• Daily pageviews — visitors x pages per visit.
• Daily ad revenue — pageviews / 1000 x CPM. CPM sits under the number.

3. Daily, monthly, yearly

Monthly is daily x 30. Yearly is daily x 365. Each card also shows a low-to-high ad range (about 0.55x to 1.7x) so you do not treat one dollar figure as exact.

4. Rank trend and site facts

The chart is 30 days of Tranco rank when history exists. Site facts (country, IP, registrar, age, HTTPS) explain the CPM and whether the host is even reachable.

Full method · Open a sample report